Daily Archives: June 20, 2011



I have been fascinated with the world of Tennis since the time I laid my eyes on the thing called “Marat Safin”. I remember giving a detailed analysis of his backhand to one of my cousin who had completely written him off in one of his blogs. And since then I have only been following the game wholeheartedly.

With Wimbledon on, and looking at all my favourite seeds lined up for a good show I decided to watch a few games of Steffina Graf, Pete Sampras and Bjorn Borg and hence I stumbled upon a video shot by Sony for Wimbledon this year. Trust Sony when they make an ugly pair of 3D glasses look ultra-mod and wanna-haves. I loved the way they picturised this whole Wimbledon town. Simply understated ad but worth a watch!!



The best part about being a hardcore marketing student is IDEAS can pep you up any time of the day. And like Mr.Surve says keeping a book for them is the best answer to having a lifetime-supply of IDEAS.

I came across this beautiful video, calling for entries for the Rethink Scholarship by Langara College in Vancouver famous for churning out the best Art Directors and Designers known to the world.

Check the video out for yourselves and be amazed just as I was..

Do you “really” know your friends?!?!?


Alrite!! this is not be taken seriously. Not that I am about to give you a serious gyan over the topic but its about Facebook’s application called “Do you really know your friends?”. It was not long back that I had read about Microsoft teeming up with FB to give oxygen to its long forgotten n on artificial respiration “Messenger” service.

Microsoft is trying to keep Messenger alive by connecting it to Facebook (basically now you can chat with your Facebook friends directly through Messenger). To get the message out in Sweden JMW Kommunikation came up with a pretty good idea: a Who is Who game that challenges people to find out whether or not they really know all their Facebook friends.

The advergame randomly selects ten profile pictures from all your Facebook friends. Your task is to write the correct first name to each picture, while under time pressure.

Give it a try. It is actually pretty cool, and you might really find out you are “friend” with people you can’t recognize/remember. I got a pretty okay “8 out 10 friends” right. But I must admit several of them did not have a portrait photo as profile picture.

To be honest I see it a great tool to start cleaning your Facebook friends list 😉 rather than to start using MSN Messenger.. So thumbs up!! It’s a useful advergame!!!

try the application on–>